Engineering and construction · La Plata, Buenos Aires
CGL Ingeniería & Construcción - Conversion-focused landing page
Engineering and construction company from La Plata. Institutional landing page designed to generate inquiries: services, projects, technical team, and a single form connected to their lead spreadsheet.
Results
- 1
- single form, with leads saved to Google Sheets and automated acknowledgment
- GA4 + Ads
- conversion tracking triggered only upon confirmed inquiry
- 100% static
- served from the Cloudflare edge
The challenge
CGL offers engineering, permit management, and construction execution under a single point of responsibility. They needed to replace their previous Elementor-based site with a fast, brand-compliant version that clearly communicated their value proposition and was optimized for Google Ads lead generation.
What we did
We designed and developed a landing page featuring a full-journey homepage (services, methodology, projects, team, and contact) plus a project page with area-based filtering. It is a static site hosted on Cloudflare Pages with build-time optimized images; the form uses Turnstile and connects to n8n, which sends an email notification, saves the lead to Google Sheets, and sends an auto-reply to the client. We integrated GA4 and Google Ads conversions tracked only upon confirmed inquiry, along with technical SEO using structured data and llms.txt for search engines and AI crawlers.
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